Feed: Slashdot
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Title: Hollywood Already Uses Generative AI (And Is Hiding It)

Link: https://entertainment.slashdot.org/story/25/0...

Major Hollywood studios are extensively using AI tools while avoiding public
disclosure, according to industry sources interviewed by New York Magazine.
Nearly 100 AI studios now operate in Hollywood with every major studio
reportedly experimenting with generative AI despite legal uncertainties
surrounding copyright training data, the report said. Lionsgate has partnered
with AI company Runway to create a customized model trained on the studio's
film archive, with executives planning to generate entire movie trailers from
scripts before shooting begins. The collaboration allows the studio to
potentially reduce production costs from $100 million to $50 million for
certain projects. Widespread usage of the new technology is often happening
through unofficial channels. Workers are reporting pressure to use AI tools
without formal studio approval, then "launder" the AI-generated content
through human artists to obscure its origins.

Read more of this story at Slashdot.

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