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Title: Netflix is reportedly going big on video podcasts for 2026

Date: Wed, 05 Nov 2025 13:30:25 +0000
Link: https://www.engadget.com/entertainment/stream...

2026 is seemingly going to be the year that Netflix gets aggressive with
podcasting. We already knew that the streamer will start licensing video
podcasts from Spotify Studios and The Ringer in the new year, and according
to a new report, agents at leading talent agencies are being sounded out
ahead of a Q1 push.

Sources have told The Hollywood Reporter that Netflix has sent ΓÇ£dozens of
requests" to agents at WME, UTA and CAA as it looks to add more video
podcasts to the platform. The plan is that the company launches its video
podcast offering in early 2026, by which time it wants to have a library of
shows with existing audiences.

This comes after Bloomberg reported this week that Netflix is also in
licensing talks with iHeartMedia, which is one of the largest podcasts
publishers in the world and makes shows like Stuff You Should Know and The
Breakfast Club. According to BloombergΓÇÖs sources, Netflix wants an
exclusivity deal that would mean featured shows would no longer be uploaded
to YouTube. The latter is SpotifyΓÇÖs biggest rival in the space, and passed
one billion monthly active podcast viewers at the start of 2025.

The Spotify deal Netflix penned last month includes nine sports podcasts at
launch, among them The Bill Simmons Podcast and The Zach Lowe Show. Other
video podcasts coming to the streaming service include Serial Killers and The
RingerΓÇÖs The Rewatchables.

This article originally appeared on Engadget at
https://www.engadget.com/entertainment/stream...
big-on-video-podcasts-for-2026-133025499.html?src=rss

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