Feed: Engadget is a web magazine with obsessive daily coverage of everything new in gadgets and consumer electronics
Feed Link: https://www.engadget.com/
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Title: Sony is ending its PlayStation Stars loyalty program

Date: Wed, 21 May 2025 16:45:14 +0000
Link: https://www.engadget.com/gaming/playstation/s...

Sony is opting out of its PlayStation Stars loyalty program. Starting today,
you can no longer sign up for the program. If you're a member and cancel your
membership, you won't be able to sign up again.

Current members can still earn points and digital collectibles and level up
their status until July 23 at 9:59 PM ET. After that, all campaigns and
rewards will be kaput. The program will be entirely discontinued on November
2. But if you keep your membership until then, you can still redeem your
points after that, provided they haven't expired.

Sony launched PlayStation Stars in 2022. The company's first loyalty program
lets you earn points by playing games and making purchases on the PlayStation
Store. You can redeem points for items like PSN wallet funds and select store
products.

The company will now "refocus" its approach to rewards. (How, we don't know.)
"We want to thank all of our players for supporting PlayStation Stars since
the launch in 2022," Sony wrote on the PlayStation Blog. "As we explore new
ways to evolve our loyalty program efforts for the future, we'll continue to
celebrate all of our players through the various community activities we have
planned."

This article originally appeared on Engadget at
https://www.engadget.com/gaming/playstation/s...
stars-loyalty-program-164514310.html?src=rss

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