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Title: Amazon Music gets AI-powered search results in new beta

Date: Tue, 20 May 2025 14:00:55 +0000
Link: https://www.engadget.com/apps/amazon-music-ge...

Amazon is updating Amazon Music with a a new "AI-powered search experience"
that should make it easier to discover music based on the albums and artists
you're already looking for. The company says the new beta feature "includes
results for many of your favorite artists today," which is to say, not
everyone, but it'll continue to expand to include more over time.

A traditional search uses a search term ΓÇö an artist's name, a song or an
album title ΓÇö and tries to pull up results that are as close to whatever
you entered as possible. You'll still be able to make those kinds of searches
in Amazon Music, but now under a new "Explore" tab in the iOS Amazon Music
app, you'll also be able to see new AI-powered recommendations. These include
"curated music collections," an easy jumping-off-point for creating an AI-
generated playlists and more.

Amazon

Amazon suggests these results will vary depending on what you search you do.
Looking up Bad Bunny's "Debí Tirar Más Fotos" will show the album, but also
"influential artists who influenced his sound" and other musicians he's
collaborated with, the company says. A search for BLACKPINK, meanwhile, would
highlight the K-pop group's early hits before surfacing solo work from
members like Lisa or Jennie. It all sounds like a more flexible and expansive
version of the X-Ray feature Amazon includes in Prime Video, which provides
things like actors' names, trivia and related movies and TV shows with a
button press.

This new search experience was built using Amazon Bedrock, Amazon's cloud
service for hosting AI models. It's one of several ways the company is trying
to incorporate more AI features into its products. Earlier this year, Amazon
started rolling out Alexa+, a version of the popular voice assistant rebuilt
around generative AI, to select Echo devices.

AI search in Amazon Music is available today on iOS for a select number of
Amazon Music Unlimited subscribers in the US. If you're not included in this
beta, you could be included in future tests.

This article originally appeared on Engadget at
https://www.engadget.com/apps/amazon-music-ge...
new-beta-140055428.html?src=rss

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